weekend-media-festival 2016
weekend-media-rovinj

“The first nine years flew by unbelievably fast, and yet we still feel like we’re at day one. The enthusiasm is the same, as well as the wish to socialize, exchange knowledge and start new projects in rovinj. Weekend was created as an idea to connect people from the communication industry in a laid back environment. This festival is a combination of a business conference and a great amusement park, this year more so than before”, stated Tomo Ricov, festival director.

Already 9 years in a row, the beautiful city of Rovinj will host Weekend Media Festival, the biggest regional event of the communication industry. Under the sponsorship of Adris group, the festival will take place in in the old tobacco factory in Rovinj from September 22nd until September 25th. Once again it will bring to the region interesting foreign speakers, present new trends and initiate some important social issues.


The organizers explained the mail goal of event was and still is to socialize, exchange knowledge and start new projects in Rovinj, which is definitely an amazing laid back environment for people from the communication industry to connect and exchange ideas.

As usually the festival will host many international experts from media and communication industry, dominated by new trends and technological changes. With this year focus even more on change, which have already occurred in many aspects of business and personal life and it is time to talk about the consequences. Several panels are dedicated to the future that is already taking place before our eyes and also how the younger people see what is to come.

Adris group, as the sponsor of the festival emphasized their goal to support the festival also with intention to raise the quality of the Rovinj offer with this creative leisure event. In this way the festival also plays as the finale of a successful tourist season and is certainly an example of a good practice which is a step up from classical economy.


One thing that stands out in the program is the lecture of American futurist Gary Whitehill who works with business leaders, governments and organizations in over 60 countries. Even though we live in tumultuous times, Whitelhill will present his optimistic vision for the 21st century right here in Rovinj – a vision lead by innovation, united by culture and inspired by justice. Despite all the perils, Whitehall believes that the power of human brilliance will overcome all fears and change our world for the better.

Creative strategist and an all-around artist, Lazar Džamić will be the guest of Weekend Media Festival

At the ninth edition of the Weekend Media Festival, which will take place from September 22nd until September 25th, there will be many interesting, new topics and speakers who will definitely intrigue many visitors that are expected in the old tobacco factory in Rovinj. One of the is the man who discusses the cultural meaning of Alan Ford in the ex-Yugoslavia territory as well as faithfully rendering the differences and stereotypes of Serbian and British society in a simple yet refined manner.

He is Lazar Džamić, an icon of the journalist and business circles, but also a versatile artist who is hard to describe in just a couple of sentences. A professional journalist, editor and radio director, a columnist in the daily newspapers, author of many magazine articles, a renowned marketing expert, but before all an outgiving and warm person with plenty to teach. He will share his experience this fall with the Weekend Media Festival guests, the largest communication festival in Southeastern Europe which is organized under the general sponsorship of Adris group.

Lazar has an extremely rich lively and professional experience and his life has taken him from Belgrade to London where he is currently creating digital strategies for leading global companies such as Glenfiddich, Waitrose, the GAP and many others. For the last few years he has also cooperated with the leading global and British brands on projects that span from research and informational architecture to the creation of creative and eCRM strategies. Until recently, he has led a brand strategy team at Google’s think-tank – the ZOO in London. All this is telling us that this lecture will require extra seats because we are dealing with a truly versatile professional.

As a marketing consultant, Lazar has written seven book with various subjects, one of them being a very interesting article collection that he wrote in London for two years for the Belgrade-based „Novi magazine“ called „Čaj od šljiva“. In this book he shows us stereotypes, differences and similarities as well as the specifics of the Serbian and British culture. Lazar’s other work is a book about Alan Ford and the cultural significance of his popularity in the former Yugoslavia. „Cvjećarnica u kući cveća“ represents a sentimental reading in which Lazar, in a very lucid manner, tries to reconstruct why this comical saga about a group of TNT secret agents and Number 1 became so mega popular in Yugoslavia and nowhere else.

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A long-time meetings industry addict, Gorazd is the Founder and owner of marketing and event agency Toleranca Marketing. He has many years of experience in planning, preparing and carrying out large international meetings and exhibitions. As the founder of the "Power to the Meetings" methodology, he still firmly believes in the power of live events and human to human communication. He is also the author of numerous articles and editor-in-chief of the meetings industry magazine Kongres Magazine.