Stefan Kozak is managing director of Czech internationally awarded Creative pro agency, company focused on live & event marketing with business present mainly on Slovak and Czech market, Hungary and Poland. At Crossover, Stefan will take us from storytelling to storyliving and storyselling.
Q: What do you love about your job the most?
Human2Human service. Constant change. Never-ending challenges. True Communication Channel.
Q: Where do you see the biggest opportunity in marketing and MICE industry?
MICE should be creating localised “Money can´t buy experiences” and live marketing will reconnect those experiences to brands and people.
Q: How do you deal with marketing jungle on daily basis?
I strongly believe in live marketing. I try to learn a lot and work a lot.
Q: How did the best events you attended so far make you feel?
Best events made me feel happy about the time & experience.
PERSONAL – BACKGROUND
Q: Looking at your bucket list, what is the one thing that you really wish to cross off until the end of 2017?
To have at least one live concert after almost 20 years with our Hoity-Toity Band.
Q: If you could have dinner with anyone (alive or dead), who would you have dinner with and why?
Q: What would you share with our participants if you would have only one minute?
The whole marketing jungle on this earth is about co-words, joining, linking, meeting and leads to connections between live beings. Connections are creators, creating something. Disconnections are not. So, please stay connected, stay live in this jungle.
Q: What are you bringing to Conventa Crossover?
Passion for moments.