andreas_laube_mci
Photo credit: events-magazine.de

MCI Group, the global leader in meetings, events, congresses, association management and strategic consulting, is expanding its network with the opening of Hamburg office servicing the German market. It is the result of a merge with “Wolf trifft Jaeger”, a respected professional agency conducting business in Hamburg for more than 15 years. New company talents will further enhance MCI expertise in the area of creative communication, strategic consulting and experience design. Hamburg office will fully operate starting from August 1st, 2019.

MCI increases its growth and expands its brand reach in Europe in line with the company’s strategy to strengthen its unique presence globally. Hamburg is the fifth company’s office in Germany after Berlin, Düsseldorf, München and Stuttgart. With a new opening, MCI reacts on a continuously increasing demand of its customers in the area of strategic development, creative communication solutions and live experiences. Company’s customers will benefit from the enriched number of services and expanded tailor-made communication solutions. With the expertise and network of a global player, the extended team in Germany now offers a long-term perspective to create meaningful experiences for the clients to achieve their financial and organisational goals.

Andreas Laube, Managing Director MCI Germany, says: “The fast and ongoing transformation of our customers through digitisation and connection of products, value chains and business models has substantially changed the role of our agency. With this merger, we strengthen our position as a trusted advisor and solution designer for our customers. We broaden our expertise to create strategic solutions and creative experiences and help our customers to cope with their communicative challenges”.

Sebastien Tondeur, MCI Chief Executive Officer, concludes “Opening of a Hamburg office strengthens MCI’s presence in Europe, specifically in Germany as one of the company’s key markets. Our global footprint requires us to adapt and provide the services asked by our corporate and association clients to enhance their organisational performance, be able to support them wherever they need a local market presence. With enriching our value proposition, we always want to educate audiences and enhance MCI’s business performance. As for the Hamburg expertise, design and creative solutions are paving the way to the future. For our clients, it means more experiences and engagement together with MCI”.

With the opening in Hamburg, the total number of MCI offices features 61 in 31 countries.

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A long-time meetings industry addict, Gorazd is the Founder and owner of marketing and event agency Toleranca Marketing. He has many years of experience in planning, preparing and carrying out large international meetings and exhibitions. As the founder of the "Power to the Meetings" methodology, he still firmly believes in the power of live events and human to human communication. He is also the author of numerous articles and editor-in-chief of the meetings industry magazine Kongres Magazine.