Andrea_Sajben

PROFILE Q&A

Q: What is the best part of your job?
I feel motivated because my job is really rich in variety. There is a good balance between business trips and appointments in the office. I also enjoy meeting new contacts from all over the world as well as regular partners.

Q: What would make your job easier?
It would be easier if destination-marketing could be more measurable. We always try to evaluate the success of our projects in cooperation with our partners as good as possible, but we exactly know that there would be enough room for improvement.

Q: What was your best idea last year?
I’m particularly pleased by the way Steiermark Convention has set standards for the presentation at workshops and exhibitions. It means that all of them developed a special product in cooperation with regional producers. We are proud to represent Styria as a high quality destination with delicious culinary and wine through interactive highlights like cooking workshops. This also gives rise to our slogan “Making Meetings a delight”. 

Q: The most memorable event for you?
The Congress Award 2013 in Graz: it honours organisers of scientific, business and NPO conferences and meetings who act as ambassadors of the city at local, national and international levels by holding their events in Graz. I also love the Congress Graz, which is a very special and unique location for this event.  

Mag Andrea Sajben Who is Who
ANDREA SAJBEN, STEIERMARK CONVENTION
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