Kompas Mice


All great things are simple. Clear and focused. Of course. But… it’s easier said than done.

Kompas is celebrating its 65th anniversary this year and to mark the occasion, they put together a one-minute film, which encompasses the 65 years of experience essential to one of the Company’s most demanding, complex and respectable departments, Kompas M.I.C.E. . One could say this is a challenge, that only those who dare to be different in their everyday business routine would dare to embrace.

A few enthusiastic Kompas employees and five innovative, flexible, professional and pleasantly daring guys from Bright Visuals met one sunny day, somewhere in Ljubljana. A simple word – MEET – was the starting point of their project and their promo video song cover begins with this exact words: I’ll meet you by the tree…

It really is a major challenge to choose the key highlights of a business path so rich and vivid as is the plethora of travel experience of Kompas, a travel company that grew exponentially in the region of former Yugoslavia and in 1991 became an international corporation, managing in the process to evolve into one of the most remarkable travel companies in Europe, boasting over 22 companies all around Europe and also in the USA and Asia.

But… Despite the challenge being a tough one, they passed it with flying colours. The new Kompas MICE video invitation, which clocks in at just 1 minute and 7 seconds clearly defines what Kompas MICE is all about. MICE is one of the most imaginative sectors of the travel industry, hence the clients are spoilt for choice and expect only the best of the unexpected, therefore the planners of meetings, incentives, congresses and events have to come up with innovative, advanced and daring approaches to the content of these modern ways of doing business.

In just one short week, the Bright Visuals team filmed the most relevant locations in Slovenia and Croatia and followed the scenario written by Kompas’ experienced Meetings and Incentives Manager, Mrs Irena Smrkolj. The scenario, filming, editing, the careful attention to the details of branding element placement and, last but not least, the ability to communicate the massive area of possibilities in MICE – all the above is their own creation and something to be proud of. The beautiful shots were made with the state-of-the art digital cameras (Sony ​a7s, Sony FS7), as well as some very impressive aerial drone footage. All of this exclusively for Kompas MICE.

What is the secret of the Kompas MICE team?
Watch the video as it reveals the magic formula. When was the last time you felt free? When was the last time you really explored the city? When was the last time you enjoyed the accommodation and when was the last time you had an amazing time? These are the right questions for your clients. Simple and clear. Any MICE planner will understand that over 40,000 fully satisfied guests demand a clear focus in order to answer those elementary questions that will result in perfect solutions. This is the name of the game. And Kompas MICE has the right team, the support, the key partners in the region and plenty of fresh ideas to deliver supreme services and stories to remember. A clear understanding of multicultural differences and preferences is also a very important ingredient of successful products and services. Therefore, the members of the Kompas multinational team themselves (Irene from the USA, Simone from Taiwan, Kyungsun from Korea and Mami from Japan) also participated in the short clip, conveying the multicultural spirit that is so characteristic of Kompas’ offices. This is the perfect recipe for a premium experience the partners and clients have come to expect from Kompas.

Behind the scenes stories

  • You can see the wooden bike made by the Slovenian inventor Iztok Mohorič. While filming, this bike was a huge attraction for the passers-by (0:33).
  • A Norwegian group really enjoyed their incentive package activity at the Railway Museum of Ljubljana, partying late with Slovenian music attraction The Stroj – who performed their art of noble noise and steely industrial beats with real drumming (0:55).
  • While filming with a drone, some very interesting shots of loving couples were made just off the main beaches near Split.

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