Meetologue 2015

A CITY THAT NEVER SLEEPS

Belgrade is an authentic, open and hospitable congress destination with soul.It features a plethora of floating restaurants and clubs, plus lively riverbank promenades.

Belgrade has a good basis for the development of the meetings industry, with a large convention centre, the Belgrade Fair, numerous convention hotels, a long tradition and very reasonable prices. Belgrade bases its congress story on a rich culture at the crossroads of East and West, the central position in the South-East Europe and a lively social life.

It is a city on the rise and a rough congress diamond that has enormous development potential and can be placed geo-strategically side by side with world congress capitals, once it improves its infrastructure and handles the entire meetings sales chain

In short, the zeitgeist of Belgrade is best summed up by writer Momo Kapor with the words: “Belgrade is a low-budget New York.”

DID YOU KNOW?
That Belgrade was the second city in the world to have a Grand Prix in 1939, right before WWII. The first was Monte Carlo.

WHAT'S HOT IN 2015

International Film festival / February 2016
Envisioned as the annual review of the best films of the season, the Belgrade International Film Festival – FEST – evolved to become one of the most important festivals on the continent and a pillar event of Belgrade’s cultural life.

Belgrade International Theatre Festival / April 2016
Growing and developing, it has become one of five most important and biggest European festivals and has, as such, secured itself an unmistakable place at the theater map of the world.

April 2016
Serbia’s biggest sports event, which attracts the largest attendance. It is considered to be the most important sports and promotional event traditionally held in Serbia.

June 2016
Organized by Mikser House, here is the most important underground festival in Belgrade, and perhaps of the entire Balkans. The Mikser Festival is extended to the whole Savamala neighborhood, with concerts, DJ sets, exhibitions and debates in the most lively part of the Serbian capital.

August 2016
At the end of August Belgrade is submerged by a flood of beer of all kinds and music! Within 5 days, over 500.000 people visit the festival.

DESTINATION GRADE

4,15

QUALITY MEETING DESTINATION
grade:
5 – excellent meetings destination
4 – quality meetings destination
3 – reccommendable meetings destination
2 – average meetings destination
1 – so so

NATURAL AND CULTURAL FACTORS Grade: 4,29

The city at the cros roads of routes and historic conflict is full of history and forms an authentic social and cultural whole interesting to tourists. Unfortunately, some cultural monuments are in a pret y bad shape and that is why the grade is slightly lower compared to the other parts of the region.

GENERAL AND TRANSPORTATION INFRASTRUCTURE Grade: 4,81

All roads lead to. The geostrategic position of Belgrade is extremely favourable and al ows for easy access at any time of the year. Unfortunately, the traf ic and especial y its quality is the weakest part of the congress infrastructure. Years of wars, sanctions and isolation have claimed its toll on the transport and general infrastructure, which is slowly returning to normal.

TOURIST INFRASTRUCTURE grade: 4,88

Belgrade is curently dominated by medium 3 and 4 star category hotels, in short this will be improved with new openings, which will improve the of er in the first hotel league. Otherwise, it is a city with remarkable cuisine, world-class nightlife, world events and positive vibrations, which makes it a very dynamic and attractive tourist destination.

MEETINGS INFRASTRUCTURE grade: 4,61

Belgrade has a good basis for the development of meetings industry with a large convention centre, the Belgrade Fair, numerous convention hotels, the long tradition and very reasonable prices. With the establishment of the Serbian Convention Bureau in 2007, co-operation and promotion has thoroughly improved and now Belgrade has in terms of management a unique opportunity to take advantage of its benefits, provided that the complete infrastructure will be thoroughly renewed.

SUBJECTIVE grade: 4,90

Looking at Belgrade in terms of conference infrastructure, investments are neces ary for it to be able to compete in the premier league of European cities. Most convention facilities need renovation to get rid of a dominant retro style from the beginning of 1970s. The city has enormous potential, which is stil significantlyuntapped.The gap betwen expectations of international congres planners and the reality is simply too great.

Marketing BUZZ: 4,91

Proactive marketing go hand in hand with the national Convention Bureau’s approach of innovation and creativity, which has brought about success in the field of associations. Add to this the further promotional activities of hotel chains and positive buzz of the rich social life of the city and it has created an image of Belgrade as a hot meetings destination that has contributed to its success.

BELGRADE INDIVIDUAL GRADES 2017 
DESTINATION MARK:4.14
Natural and cultural factors:4.37
General and transport infrastructure:4.47
Tourist infrastructure:4.79
Meeting infrastructure:4.63
Subjective grade:4.77
Marketing Buzz:4.43
ICCA index:4.37
Numbeo quality of life Index:2.48
Numbeo Safety Index:3.47
ACI Airport Connectivity Index3.61

BEST INCENTIVE IDEA

Bohemian Belgrade and rakia tour
If you want to feel authentic charm of Belgrade and its bohemian atmosphere, this is the best tour for you. Compare the old and new –urban sides of Belgrade-Skadarlija, the oldest Bohemian Street and Strahinjića Bana as a representative of new way of living. Feel how is like to be a Serb for just one day by drinking Serbian best brandy, tasting national dishes and see where the nightlife begins.

COMPARISION WITH THE REGION

Belgrade bases its congress story on the rich culture at the crosroads of East and West, the central position in the South-East Europe and a lively social life. Belgrade is a city on the rise and a rough congress diamond, which has enormous development potential and can be placed geo-strategicaly side by side with world congress capitals, if it improves its infrastructure and handles the entire meetings sales chain.

COOL MEETINGS

ROŠTILJ – Despite the remarkable culinary diversity, it is hard to avoid roštilj (grill) and different forms of mixed grilled meat. Belgrade is the world capital of “čevapčiči” (meat rolls), patties, “uštipci”, “ražnjiči”, spicy sausages, “vešalica”, ….

WHO TO CONTACT

Tourist organization of Belgrade,
Masarikova 5/iX, 11000 Belgrade,
Serbia
E: dbabovic@tob.co.rs,
T: + 381 11 3061 391

www.tob.rs

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