Meetologue 2015


Nomen est omen – it’s all in the name, and the location is to thank for its name of healing waters. Slatina, which was by 1572 already recognised as healing by Swiss alchemist Leonhard Thurneyssserin. When it was also declared as healing by Viennese court physician Dr. Paul Sorbait numerous eager health visitors soon began to take to the spring. By the 18th century Rogaška water was the third best-selling water in the world. With a high magnesium content it was given its present name during the years 1907 – 1908 when it was called today’s worldwide famous Donat.

The 18th century inn at the springs was soon joined by new, smaller buildings, intended for filling of water, and the spa experienced a true boom in the second half of the 19th century on the initiative of Count Ferdinand Attems. In 1803 the resort became a provincial property and so began the rapid development of the spa as we know it today. The spa became the most important resort of the monarchy, the centre of the elite and the third largest supplier of mineral water in the world. In those days the famous resort architecture of the spa core with a park in the middle came about.

In addition to the healing waters the border area of Upper Sotla is also attractive. Valleys and wine-growing hills, scenic spots with churches and the subpannonian climate all create an interesting landscape diversity. The additional offer nicely complements and rounds off the congress-tourist profile of the place.


It is said that after drinking water from the healing springs in 1665 Croatian man Peter Zrinski was miraculously healed. The reputation of the spa water has since then rapidly spread.


With the opening of the railway in 1904 connecting Celje, Šentjur and Rogaška Slatina the town was given a new development impetus. The Rogaška Glassworks opened and since that time the place has relied on tourism and glass. The location is slightly away from the most important transportation links in Slovenia and it is best accessible by a regional busy road from Celje. Particularly important for quality of life was the construction of a new city road, which relieves the local road through the city. This way the place acquired a promenade, which is now united with the spa park at the European square. Another important acquisition was a parking garage, which greatly relieved the centre of the city. This now appears very tidy and elegant and is one of the Slovenian health resort icons.

The neo-classical architecture of the resort complex is the basic skyline of the Rogaška Slatina tourist postcards. Crystal Hall and Temple pavilion are the heart of the tourist destination, complemented by the famous pub of mineral waters and magnificent surroundings of Rogaška Slatina. Currently in Rogaška Slatina there are approximately 1,400 beds in 9 hotels which are mostly arranged around the spa park. In addition, there are also 13 other accommodation facilities available. All hotels have four stars, but they are promoted quite disjointedly and may not fully reflect the destination. Virtually all hotels have been extensively renovated from 2003 to 2010, completed with the opening of Hotel Alexander. The Hotel Sava Rogaška is part of the complex of hotels Grand Hotel Sava and Zagreb Hotel with 300 rooms. The hotel Convention Centre was built in 2003 and a year later they also rebuilt 120 hotel rooms. Renovation of the restaurant Kaiser was in 2006 and the final renovation of rooms and reception followed in 2010.

The Grand hotel Donat has 217 rooms and one floor was fully renovated and upgraded in 2005. It belongs within the scope of the Hotel and Tourism Rogaška d.o.o. company. Within the complex there is also a Hit casino and a small conference room.
Terme Spa Rogaška operates five hotels: Hotel Slovenia, Grand Hotel Rogaška, Hotel Styria, Strossmayer Hotel and the Grand Slam Hotel, which have all been renovated in the last decade. In 2010 the former hotel Soča was also renovated, which on re-opening in was renamed Alexander hotel. It has 21 apartments with five stars.

The location had at the peak of its development a reputation as a forerunner of modern congress tourism in Slovenia. In Rogaška Slatina meetings were held at the highest level, which were rounded off by social events such as Anna’s dance. Today, congress tourism is dispersed among different providers, the most active being convention centre Rogaška (Grand Hotel Sava), which in its renovated halls can accommodate up to 300 participants. It is possible to alter the large hall into three smaller ones. The Congress Centre is superbly equipped technically, and the professional staff who know well the habits of convention guests are also a pleasant attribute.

A specialty and pearl of the destination is the legendary Neoclassical Crystal Hall, next to which is also a music hall for 250 persons above the Crystal Ballroom with its interesting stucco and paintings. Smaller conference rooms are also on offer at the Grand Hotel Donat.

In addition to the hotel facilities the Cultural Centre Rogaška, in which there is a large hall with 389 seats, suitable for plenary lectures, congresses, conferences, rallies, theatrical performances, concerts, celebrations and more, is also available for organising events. The facility also has accompanying spaces – one hall with 20 seats and two halls with 30 seats.

Then there is also Anna’s Court, which was opened in 2012. This is a multi-purpose cultural and event centre. In addition to the hall, which can accommodate up to 250 participants, event participants can also view five exhibition collections. A smaller, luxury conference centre for a maximum of 15 persons is also at the Alexander hotel.

For accompanying events there are some events facilities available in Rogaška Slatina, from the already mentioned Crystal Hall to the pub of mineral waters at the spa via some restaurants that are the hottest acquisition of the location to the superior top restaurant, Kaiser.

The Sports Centre Rogaška with its renovated tennis hall and tennis courts should also not be overlooked. This infrastructure is particularly suited to sports motivational programmes.

Due to the lack of incentive and team-building programme providers hoteliers took over this field. In the Grand Hotel Sava they provide team-building events such as Games without frontiers, Farmers’ Olympics or a gala dinner at the Strmol mansion in Rogatec. Many successfully undertaken projects are testament that their ideas are well received. Strmol Castle itself is a superb special venue with traditional black kitchen where count’s and knights’ and dinners are prepared.

Rogaška Slatina is among Slovenian congress destinations probably the most unjustly overlooked. At this moment and without a functioning local convention bureau it offers everything you need for a great event, minus perhaps a lively nightlife. It is sadly overlooked mainly due to the lack of connection between providers and an abundant supply. Thus, while each of the hoteliers is trying in their own way, many events escape to the nearby Podčetrtek.


A modern cultural-event centre is an interesting special venue that has been operating since 2012.

The Crystall Hall is one of the most beautiful convention halls in Slovenia, a cultural monument and a hall with superior acoustics

The Kaiser Restaurant is a venue because of which your guests will remember Rogaška Slatina by top cuisine.

The renovated mansion, protocol facility and castle restaurant of the Strmol Castel make it one of the most beautiful special venues of Slovenia where you can also organise a specially themed Knight’s dinner.

A guided tour of the legendary factory unveils the mystery of manufacturing one of the finest stainless glass.



5 – excellent meetings destination
4 – quality meetings destination
3 – reccommendable meetings destination
2 – average meetings destination
1 – so so

A. Natural and cultural factors: 4.42

Natural mineral water Donat Mg is, due to its composition, the basis of the location being a large and modern spa. This is complemented with the areas of Boč with Plešivec and the Donačka mountain that, because of the multitude of natural and cultural values, is protected as a landscape park. The imperial, elegant and solemn design of the spa is the icing on the cake of the experiential value of the destination.

B. General and transport infrastructure: 4.05

Rogaška Slatina is somewhat distant from major transport links of Slovenia. This is an extremely well arranged tourist resort with excellently regulated communal infrastructure and high quality of living. We are enthusiastic about cycling paths and tastefully decorated public areas. Compact, pleasant and a safe stay for convention guests.

C. Tourist infrastructure: 4.35

The Spa Park is the heart of the Rogaska Slatina tourist destination, which together with healing mineral water is a fundamental competitive advantage of the place. For hotel capacity practically the whole place is now in the category of 4 stars. The structure of hotel rooms is adapted to the needs of congress tourism.

D. Meetings infrastructure: 3.90

The prominent central Crystal Hall, with its 200 years of tradition that has not been best utilized, seems to be the best metaphor for the current congress situation in Rogaška Slatina. Congress tourism was best undertaken in the Grand Hotel Sava. The Convention Center Rogaška is excellently managed and offers superior service while at the same time is performing the mission of promoting the entire place.

E. Subjective grade: 4.37

The classical park in the middle of Rogaška Slatina is emitting a special energy that has long been attracting congress organisers. If you want to organise a major event today, more coordination will be needed because of the fragmented supply. Without at least minimal connectivity of providers and in the future perhaps even a Convention Bureau, the visibility will not improve and congress tourism will remain a supplementing tourist activity, maybe even with the more profitable and dominant Russian guests.

F. Marketing buzz: 4.12

Rogaška Slatina is of all the Slovenian congress destinations probably the most unjustly overlooked. Other than a functioning local convention bureau it offers everything you need for a great event, with the exception perhaps a little bit less lively nightlife. It is unfortunately overlooked mainly due to the lack of connection between its providers and the abundant supply. So, while each of the hoteliers is trying their best in their own way, a lot of events are escaping to the nearby Podčetrtek.

Natural and cultural factors:4.42

General and transport infrastructure:4.05
Tourist infrastructure:4.35
Meeting infrastructure:3.90
Subjective grade:4.37
Marketing Buzz:4.12
ICCA index:1.01
Numbeo quality of life Index:4.20
Global Peace Index:4.07


Farmers Olympics – a test of skills in a variety of chores around the farm and handicraft skills. The competition takes place at the open air museum in Rogatec, showing artisanal and commercial premises and the way of life of rural people in times gone by.


It would be hard to find a more traditional health resort in Slovenia. Most other health resorts, including the neighbouring Podčetrtek, cannot boast such tradition that inspires confidence. In a few years the place has radically changed its appearance and has excellent congress infrastructure. However, something remains missing – more convention visitors, who were once coming en masse to these places. Rogaška needs congress tourism, as is written into its DNA. It seems that it is currently defying the modern times, mainly thanks to the proactive individual hoteliers. To regain a top spot more connectivity will be required, better joint promotion and all of this reflected through the establishment of a Convention Bureau.


JERPICA – is a kind of thinly baked bread, sprinkled with crackling or cream. It is suitable for all occasions, as a standalone snack or with a glass of wine. It is best eaten when still a bit warm.


Žan Sekirnik
Zdraviliški trg 6
3520 Rogaška Slatina

T: +386 (0)3 811 43 93


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