Expanding the Global Reach of your Conference has always been an issue as far as a qualified and uniform audience is uneasy to define. At first it is fundamental to depict the conference target, in order to follow a consequent list of 12 key actions and boost the reach of the event.
This White Paper shows our point of view about which actions have to be taken into account while creating a plan for boosting the attendance.
1 – Target the ideal delegate
The key to effective delegate acquisition is to focus on a strategy that targets key stakeholders and business multipliers in select regions and constituencies. Each target audience will require its own unique, locally relevant value proposition that can directly impacting critical business or institutional outcomes……
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