Anja Levak is a Director of Hospitality Business at Tink Labs in charge of business development and handy placement in hotels across Southeast Europe and Adriatic. Delivering revenue growth and increasing brand recognition for high-end hotels, resorts, and restaurants is Anja’s passion and expertise. She is also on the board of Croatian Luxury Hotels Association and regional Tourist Board Council. At Conventa Crossover she will share how are they revolutionizing hospitality.
Q: What do you love about your job the most?
Finding ways to improve our products to suite better to target customers or create innovative, new processes or products that move hospitality industry forward. And of course tracking our results afterwards. I guess I would sum it up as being creative and having challenging projects that require multiple skills.
Q: Where do you see the biggest opportunity in marketing and MICE industry?
That be this industry or some other, I think the future is in personalization, genuinity, uniqueness. If you are able to create a new experience for someone and make it seem familiar at the same time you got yourself a winning combination.
Q: How do you deal with marketing jungle on daily basis?
By being a true amazon women. The most important thing is to have a clear focus on the end result and prioritize. There are many ways to get there, sometimes you will have to take a couple of steps back and analyse your moves, but that is the only way to the top.
Q: How did the best events you attended so far make you feel?
Inspired. I think at the end this what we all want – motivation to keep on moving.
PERSONAL – BACKGROUND
Q: Looking at your bucket list, what is the one thing that you really wish to cross off until the end of 2017?
Insead or Harvard MBA application.
Q: If you could have dinner with anyone (alive or dead), who would you have dinner with and why?
Coach John Wooden. He inspires me and his methods are back to the roots values that will never stop working.
Q: What would you share with our participants if you would have only one minute?
Project management – be the owner of your project and accept responsibility for its success.
Q: What are you bringing to Conventa Crossover?
The most innovative and widely spread hospitality technology today.