rtv_rcb
Photo credit: RCB

The Russian Convention Bureau, with support of the Roscongress Foundation, took part in one of the major Russian economic events – the St. Petersburg International Economic Forum (SPIEF’19).

According to Russian CVB, its recent collaboration on the 5th June at the SPIEF’19 meant a highly important step on the integration of the Russian event industry into the national economy. The key theme of RCB’s participation at SPIEF’2109, presented in various formats was “Politics and Business: Effective Interaction for Development of the Event Industry.”

On the first day of the Forum, the special round table session of the RCB entitled “Meeting Place Cannot Be Changed: En Route to Sustainable Development Via a Dialog Between Authorities and Business” took place. Russian speakers and foreign experts who attended the roundtable discussion shared their views on the importance of cooperation and the synergy between the authorities and business in the part of the support of the national event industry. The participants in the session agreed that state support was necessary to help attract events into the country and proactively develop the sector in order to use all the advantages that these prospects offer.

Photo credit: RCB

In another session, entitled “Main Principles of Forming Tourism and Recreation Zones”, speakers focused on the importance of developing business tourism as one of the components in the overall tourism flow, moreover, its most high-quality part in terms of economic effect. The session “Export of Culture: Opportunities for Presenting Russian Heritage on the International Arena” discussed the interrelation of the event industry and culture because the availability of cultural sites in the region facilitates its growth and development as an event destination.

Working on its mission to consolidate the industry on the home market and develop the national event industry, the RCB signed strategic agreements with S7 Airlines. As part of its regional agenda, RCB signed a cooperation agreement on strategic cooperation with governments of Samara Region and Irkutsk Region. In addition, the RCB presented the Rating of the Event Potential of Russian Regions and introduced the Regional Passport Project, a case-study of Kamchatka, as part of the SPIEF Presentation Program in Roscongress Club for participants and guests of the Forum.

Photo credit: RCB

Alexey Kalachev

Alexey Kalachev, Director of the Russian Convention Bureau, commenting on the results of the RCB’s work at the St. Petersburg International Economic Forum, said: “Our work at the Forum was aimed at the idea of building the event industry into the national economy because completing the tasks within the area of RCB activities will help achieve target indicators in a number of national projects. Meanwhile, we would like to focus your attention on current problems and offer a number of promising development directions, with some of them based on cutting-edge world practices and Russian experience.”

Photo credit: RCB