Extending the IBA conference attendees a warm welcome from the start of the conference, Coex decorated the various information desks, found within the centre, with traditional Korean paper lanterns while information desk employees dressed in the traditional, colourful Korean attire of hanbok throughout the week. Welcome badges were also worn by some 300 centre employees including room and hall managers, safety workers, and janitorial crews. Attendees were encouraged to share their memories on social media by taking photos alongside various special photo installations reading “Coex Seoul #IBA2019” and measuring nearly 7 meters wide and 2.5 meters that were put up within the centre. IBA’s international attendees were also offered complimentary invitations to the Korea International Art Fair (KIAF) and the Sourcing Fair which took place at Coex during the same week.
Also prepared by Gramercy was a colourful and enormous makeshift “bowl” in which an array of ingredients for the Korean favourite mixed rice dish of bibimbap was arranged in a traditional Korean pattern and then mixed together by attendants for a tasty group effort.
The centre also renovated many of its meeting spaces in preparation of the IBA meeting. The entire 1,620 square meters Conference Room E had its carpets, walls, and partitions replaced and with upgrades to the AV equipment and AC systems ahead of space’s use as meeting rooms for IBA 2019. On the fourth floor, an entirely new permanent meeting space, Conference Room 400, equipped with a 22-person boardroom style table, was created with the 92 square meter room inaugurated in use as the IBA president lounge. An existing VIP meeting room on the ground floor was also refurbished to a modern boardroom setting while the entire 30 medium and large-sized meeting rooms of the Conference Room South 3F section freshened up with new paint and wallpaper ahead of their use by IBA as meeting spaces, session rooms, and multi-faith prayer rooms.
Coex Convention & Exhibition Center is Seoul’s largest and Korea’s busiest convention centre, hosting more than 2,000 events annually.