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ECM launched this month the first edition of the ECM Summer School 2.0, which will take place online on August 24-26, 2020. Attendees will take a deep dive into the world of the Meetings Industry and focus on clients and suppliers with the aim to kick off a smart and sustainable recovery. As an executive dialogue for advanced professionals, this virtual event represents a unique opportunity to exchange with experts and interact to prepare the Meetings Industry of Tomorrow.

At ECM, we see challenges as opportunities. Since the beginning of the pandemic, the network of 120+ European DMMOs and CVBs deployed full energy for its members with new digital initiatives and crucial support. For 33 years, the ECM Summer School has been a flagship event in the Meetings Industry, but this year, instead of meeting physically, ECM has developed an additional event dedicated to advanced Meetings Industry professionals including the Summer School alumni, called ECM Summer School 2.0.

“As ECM, we believe, that the need for strategic destination and meeting management is greater than ever before. In the post-Corona world, Meeting Industry has a crucial role as a socio-economic facilitator and (co-)innovator. Therefore, it is imperative for ECM to help members align their own strategic agenda with new demands, challenges and opportunities. We aim to bring the Industry closer, share perspectives for #aNewTomorrow and strengthen networks in those challenging times when collaboration is key. It is our strong will to give our attendees the unique opportunity to interact at a more strategic level with experts of the industry and learn from each other,” says Petra Stusek, ECM President.

“We believe that ongoing education in the Meetings Industry is a success factor for future business, whether you belong to an important or second tiered destination. Thanks to this new version of the ECM Summer School, ECM reveals itself, once again, to be relevant and to be a great help for its members and an essential source of information for the Industry,” concludes Petra Stusek, ECM President.

This ECM Summer School 2.0 is an executive dialogue for experienced professionals of the industry working in convention bureaux, hotels, PCOs, DMCs, airlines, conference venues, congress & convention centres, exhibition centres, suppliers of ancillary and other products…

Together and under the guidance of senior professional leaders from the Industry, ECM aims to inspire professionals with best practices and innovative approaches to broach recovery, and have a more precise look at the future of our industry.

Three half-day sessions will be dedicated to strategic outlooks for the meetings industry, understanding the world of clients and suppliers, and moving towards a smart and sustainable recovery. Through presentations, panel discussions and breakout conversations, the participants will have the unique opportunity to exchange knowledge and converse with the faculty members and their fellow European peers.

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