milan_italy
Photo Credit: Canva Pro/Pixabay

RICH INHERITANCE

COMPARISON WITH THE REGION

Thanks to its strategic position in the heart of Europe, Milan is the destination chosen by millions of visitors each year who come to discover how the city merges the new architectures and infrastructures with its historic and cultural heritage. Milan is the ideal destination for events of all types thanks to its wide range of accommodations, to the many venues for events and to the services available in the city. To top it off, Milan boasts a unique artistic heritage, of which Da Vinci’s Last Supper is the best-known masterpiece. Over 2,400 years of history have bestowed a rich inheritance on the city, with archaeological remains, Roman basilicas, Paleochristian mosaics, gothic cathedrals, Art Nouveau monuments and globally renowned museums.

MTLG INDEX / 2020 EDITION

DESTINATION CAPACITY

  • The number of 4* and 5* category hotel rooms: 23,698
  • The number of 4* and 5* category hotels: 286
  • Banquet hall maximum capacity: 2,500
  • The largest hall in the city (in m2): 17860 m2
  • Destination population: 1,404,431
  • Maximum hall capacity in theatre style: 3,762

DESTINATION INDICATORS 2020

ICCA Index – worldwide ranking – numbers of meetings4,63
ACI Airport Connectivity Index5,00
Numbeo Quality of Life Index2,39
Numbeo Safety Index3,14
Index Banquet/Theatre150,48
Index Hotel Rooms/Theatre15,87

MTLG CATEGORY

XL MEETING DESTINATION

Destinations that can host more than 2000 attendees.

OVERALL PERFORMANCE

MILAN INDIVIDUAL GRADES 2020
Natural and cultural factors:4.88
General and transport infrastructure:4.86
Tourist infrastructure:4.96
Meeting infrastructure:4.96
Subjective grade:4.89
Marketing Buzz:4.93
ICCA index:4.63
Numbeo quality of life Index:2.39
Numbeo Safety Index:3.14
ACI Airport Connectivity Index5.00
DESTINATION MARK:4.46

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SOURCEKONGRES MAGAZINE
A long-time meetings industry addict, Gorazd is the Founder and owner of marketing and event agency Toleranca Marketing. He has many years of experience in planning, preparing and carrying out large international meetings and exhibitions. As the founder of the "Power to the Meetings" methodology, he still firmly believes in the power of live events and human to human communication. He is also the author of numerous articles and editor-in-chief of the meetings industry magazine Kongres Magazine.