Organisations that recognise business meetings and events as a new revenue stream can now benefit from a dedicated quality assurance accreditation scheme offered by the UK’s largest trade association for meetings and events venues.
Designed to provide reassurance to event organisers, the new AIM Small Venues quality standard has been specifically tailored for properties such as inns, private dining restaurants, boutique hotels, golf clubs and stately homes where meetings or events account for a small proportion of their annual turnover (less than 10%) or have less than 200 square metres of dedicated event space.
The new standard features vital infection control protocols mirroring those expected of any professional venue achieving the mia’s existing AIM Secure accreditation which is available to any property able to meet the stringent criteria.
Qualifying AIM Small Venues, which is renewable annually, will be required to complete a stringent self-assessment process that looks at the provision of facilities, legal compliance and customer service levels. If they are selected, venues must also agree to an independent assessors visit at any point in their accreditation year.
To find out more about the mia’s AIM Small Venues accreditation, please visit https://www.mia-uk.org/AIM-Small-Venues.