The planned convention centre will feature large, elevated ballrooms with outdoor event terraces boasting views of the Trinity River and Downtown Dallas. A welcoming entry and lobby will greet convention-goers and create space for activities and programming.
The surrounding Convention Center District will connect Downtown Dallas with neighbouring entertainment districts, like Cedars and the planned Rail District, creating a walkable destination designed to attract both locals and visitors. The Convention Center District will be an authentic Dallas urban experience that will include restaurants, retail, lodging and entertainment options.
The new convention centre will address the needs of modern meeting planners, providing ballroom and breakout space Dallas has been lacking. The centre is expected to nearly double annual attendance and associated revenue for the city.
“The expansion of the convention centre will give us the opportunity to consider Dallas as a destination for our future annual meetings,” said Jennifer Krsanac, CMP, Director of Meeting Services for North American Spine Society. “Without the new expansion, the convention centre did not provide our meeting ample space and adequate flow for our meeting attendees. I am excited to follow this project and its positive impact on the city of Dallas and the future of the meeting industry.”
Source: Visit Dallas