The event is officially partnered by the Polish Tourism Organisation – Poland Convention Bureau. This new initiative in the Silesian region is aimed at meeting planners, event service providers, representatives of conference centres and hotels, incentive travel agencies, as well as corporate and institutional clients.
The organisers of MICE Expo have set an ambitious goal: to create a platform for dialogue, knowledge exchange and inspiration that fosters real business relationships. The event will feature both an exhibition zone and an extensive educational programme with contributions from experts in areas such as incentive travel, event marketing, new technologies and sustainable development. Attendees will be invited to take part in presentations, panel discussions and workshops.
As part of the educational programme, a Poland Convention Bureau’s session of the Eventprofs Creators Lab (Laboratorium Twórców) will be held under the title “How to Use Digital Marketing in the Meetings and Events Industry”. The session will be led by Jarosław Marciuk, Chief Marketing Specialist at the Poland Convention Bureau of the Polish Tourism Organisation.
This event is directed at a broad group of professionals: event agency representatives, incentive travel organisers, hotel and conference centre representatives, tech companies, local authorities, and end clients seeking innovative and effective solutions for event planning.
