Tourism New Zealand’s Business Events team has welcomed Esther Ng and Annie Tay as contract market support to grow incentive and association conference business from Southeast Asia (SEA).
Both are team members of business events consultancy Gaining Edge. Esther Ng, based in Singapore, will be driving incentive leads for New Zealand from Southeast Asia. With close to 25 years of experience in the tourism, hospitality, and business events market, she will be drawing on her great contacts across the region, including an extensive network of multinational corporate clients.
Annie Tay, based in Kuala Lumpur, will help Tourism New Zealand build strong relationships with SEA-based associations to develop conferencing leads. With more than 20 years of experience across the business events lifecycle, her background includes key roles at Malaysia Convention & Exhibition Bureau (MyCEB), Kuala Lumpur Convention Centre, and in event organisation.
Tourism New Zealand Global Manager Business Events Penelope Ryan says: “Having Esther and Annie on the ground to build relationships face-to-face with partners is crucial. Their vast industry knowledge and contacts will help us grow in-market awareness of New Zealand’s business events offering even faster.”
“New Zealand rates highly in terms of appeal in Asia and has all the necessary support infrastructure that meetings and events need, like accommodation, world-class venues, and a growing roster of direct flights. Add innovative thinkers in key sectors, unique Māori culture, and tailored support for conferences and incentives, and New Zealand can fulfil the needs of a successful event 100%.”
Find out more about Tourism New Zealand here.
