The BEA World Festival presenting new trends in the events industry

bea world festival 2025: content, networking & the prestigious Award Ceremony.

New remote Participation opportunity for Non-EMEA agencies
The day continued with a rich programme of talks, panels and thought-leadership sessions, featuring top international speakers who are shaping the future of live communication.

Key sessions:

To celebrate the 20th anniversary of BEA World, BEA is hosting a stand-alone panel dedicated to exploring the evolution of the brand experience industry from 2006 to today.

Powered by the European Experience Index™ (EEX) — the first dual-perspective benchmark created from the insights of nearly 200 agency and brand leaders across 27 markets — this unique session will reveal the real dynamics driving Europe’s brand experience industry.

27Minutes by 27Names – Hamed Arafa: Creating the Eighth Wonder of the World
A deep dive into the vision and technical brilliance behind the opening of the Grand Egyptian Museum.

Interview with Julius Solaris
Insights on AI, data, community, experience design and the evolution of the global event industry. A session that traces 20 years of EuBEA and BEA World game changers, from early brand spectacles to the rise of the experience economy.