Contractor RTV Slovenija in GR
Client: RTV Slovenija
Date: 20–21 February 2010

This year’s Ema, the national selection for the Eurovision Song Contest organised on the last weekend in February, took place at the Ljubljana Exhibition and Convention Centre again following a two-year break.

Ema is the biggest media event of the year followed by a multitude of people in both the printed and electronic media. It is the central event of the national public broadcasting organisation RTV Slovenija and it has a high financial and production input. It is a show, a prestige, the overgrowing of the already seen with the new – it is an event that deserves and urgently needs a large stage. Ema is a team product that leaves no room for mistakes. In light of our rich and good cooperation with the Ljubljana Exhibition and Convention Centre, we were glad to utilise their advantages, logistics and facilities to implement this event. After all that we saw and all that was offered, we believe that this will not be our last presence at the Ljubljana Exhibition and Convention Centre.

Andrej Hofer, EMA 2010 editor, RTV Slovenija

At this year’s final show of Ema 2010, the largest number of votes cast by viewers and listeners went to the Ansambel Roka Žlindre & Kalamari band and their Narodnozabavni rock song. Slovenia’s winner will travel to the Eurovision Song Contest in Oslo at the end of May.

The Ljubljana Exhibition and Convention Centre is one of the few appropriate venues for an event like Ema. The audience attending the show gives the bands additional energy.

Matjaž Švagelj, Kalamari member

This year’s Ema was moderated by two pairs of hosts, including the popular TV host Bernarda Žarn.

Moderating Ema is always a great and welcome challenge, especially when Ema is taking place at the Ljubljana Exhibition and Convention Centre, which provides excellent working conditions – the stage can be bigger and more glamorous and the audience adds a special charm to this music festival.

In short, given the Eurovision voting system, the Ljubljana Exhibition and Convention Centre undoubtedly deserves the famous 12 points.

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