An enduring question of the MICE industry is whether participation in a B2B trade show has a return? With buyer data now widely available on the Internet or through social networks, one might think that just a little bit of research and work by an organising team can allow for an offer be sent off and the confirmation of it to be waited for.

After the first four years of continued growth and strengthening of its position, Conventa entered its fifth year with confidence, knowing it is on the right path to gradually raise awareness of South East Europe and present it as a region with great potential and diversity for meetings and events.
Moving from theory to practice we asked attendees to share their experience.

“It was really a pleasure to attend the Conventa trade show and meet a lot of nice people with useful contacts. The trade show and the social events were organised very well.” Hana Deakova, American Express, Czech Republic

“The Conventa exhibition and trade show is one of the best organised and useful among MICE meetings, not only in Europe, but in the whole world.” Andrey Kozlov, S 7 Tour, Russia

“A well organised trade show from professional and very friendly people! A very good example of a fresh and an innovative trade show.” Andreas Fleischer, Andreas Fleischer Events, Germany

“Nice country, very nice people. You are improving year by year.” Gonzalo Vivas, White And Colors Incentive House, Spain

“Conventa is a must-attend event for South East European region! The organisation is superb and the quality of meetings is very high!” Magdalina Yarichkova, AIM Group

“This is the best trade show in the region, especially for MICE business. When I say the best, I mean the most professional one in terms of the publicity, organisation & realisation, sustainability, and support provided by the organizers to the exhibitors at all times.” Stanislava Borisova, Kempinski Hotel Zografski Sofia, Bulgaria

“Conventa is the best and only place where DMOs from small destinations, such as Soča Valley, can meet the meeting planners and present them the numerous opportunities for incentive programmes in the picturesque and unspoiled nature.” Tatjana Humar, Sotocje Tourist Board, Slovenia

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A long-time meetings industry addict, Gorazd is the Founder and owner of marketing and event agency Toleranca Marketing. He has many years of experience in planning, preparing and carrying out large international meetings and exhibitions. As the founder of the "Power to the Meetings" methodology, he still firmly believes in the power of live events and human to human communication. He is also the author of numerous articles and editor-in-chief of the meetings industry magazine Kongres Magazine.