Have you always wanted to work in the meetings industry?
The answer is YES. It’s been more than 10 years since I met with the MICE industry for the first time, and I fell in love instantly. This was definitely something I wanted to do, something I wanted to develop in my country, and I have to say we succeeded. With each new project we were growing proud of a new experience, new knowledge, discovered places and new themes for next events… at the end when the project is finished we just say “Yes, we did it! We just made it happen!”

Why is your destination/country the best in the world?
Because our small country seems to be put together by magic. Beautiful old towns, dramatic canyons and stunning landscapes, cobalt-blue fjords, amazing lakes, baroque palaces– all stitched closely into patchwork, with a logic of its own. Just few days ago we had an IBM group, and one of the guests told me “This is the most beautiful day of my life” – this is my answer to both of your questions.

What would be the first thing you would show every visitor to your country?
Island of Our Lady of the Rocks.

What was your star moment so far and the project with which you would praise yourself the most?
It is hard to say, because every project has something special about it. At this moment I will say it is the Airbus conference, which was held in Aman Sveti Stefan.

What motivates you most at work?
Unlimited ability to think creatively about everyday challenges.

How do you deal with stress?
I usually take a walk by the sea, breathing deeply.

When were you last angry / disappointed, and why?
I can’t remember, it comes fast and goes away fast. I’m a problem solver and I’m always trying to leave my anger behind, because it doesn’t help us to move forward.

What will be new in your business in the year 2013?
This year we are going to be more focused on marketing and the new concept of programs that we are creating.

What did you learn to do last week?
I learned how valuable the smile of my kids is.

Where will you spend this year’s holiday, and why?
In France. We are taking our 15 month old twins to meet their cousins. This will be a memorable event, a family gathering.

If there were no time and financial constraints, where would you go?

What would be the title of your autobiography?
So close, yet so far.

Snežana Vejnovic