Experience Point differs from similar systems as it creates a microsite for each and every individual meeting provider and generates useful content with backlinks to microsites. In other words it connects all stories about a certain meeting provider and gathers them in Experience Point along with the meeting planner’s description and its meetings experiences. By doing so, Experience Point becomes a search engine, editor and archive or relevant content.

As the reach of Kongres magazine is more than 59.000 meeting planners, Experience Point will be one of the most effective and direct ways for meeting providers to communicate with their target customers. The idea of Experience Point was tested during Conventa 2016 where the presentations of partners have reached an unprecedented viewership.

Meeting providers now have till 28 February 2016 to order their microsite published in the Experience Point. For more information about the new search engine please write to gorazd.cad@toleranca.eu, orders can also be submitted on-line.

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SOURCEKONGRES MAGAZINE
A long-time meetings industry addict, Gorazd is the Founder and owner of marketing and event agency Toleranca Marketing. He has many years of experience in planning, preparing and carrying out large international meetings and exhibitions. As the founder of the "Power to the Meetings" methodology, he still firmly believes in the power of live events and human to human communication. He is also the author of numerous articles and editor-in-chief of the meetings industry magazine Kongres Magazine.