Home NEWS “Women in the Events industry – equal partners or assistants?”

“Women in the Events industry – equal partners or assistants?”

On International Women’s Day, 8 March 2017, the German events industry magazines tw tagungswirtschaft and the m + a report launched a survey in conjunction with the IMEX Group asking “Women in the Events Industry – equal partners or assistants?” The survey was aimed at women in the international events sector worldwide and carried out in both German and English.

The survey aimed at establishing where the international events industry stands in terms of equality, career opportunities and work-life balance. The project had already gathered huge positive support before it was launched as a large number of different German and international industry associations and partner organisations of the IMEX Group had called on their members to participate.

Revealing insights

The extremely high-level of participation in the survey exceeded all expectations. Within three weeks, 3,059 women opened the link to the survey, of whom almost one third (909) gave answers to the questions: 578 responded in German, 331 in English. 628 were from Europe, of whom 473 were from Germany, 35 from Austria, 28 from Great Britain, 19 from Belgium, 11 from Italy and 62 from other European countries; 150 respondents live in North America, ten in Asia, seven in Africa, two in South America and one in Australia. This high response rate suggests that the survey addressed an important topic at the right time.

The results were highly revealing and striking: in particular that 66 percent of women in the events sector love being part of the industry. However, only three out of ten women said they felt equal in terms of salary and six in ten women do not believe they have the same career prospects as their male counterparts.

All women in the events industry are cordially invited to the first Pink Hour @ IMEX on Wednesday, 17 May, 2017, at 1600 hours at the tw-stand G180. IMEX Group CEO Carina Bauer and tw editor-in-chief Kerstin Wünsch will be present and are looking forward to exchanging ideas with anyone who comes along. Everyone who wears a fun pink accessory will be particularly welcome.

Carina Bauer, CEO of the IMEX Group, is very pleased with the level of participation and comments: “We were very impressed by the great feedback from many of our partners before the survey opened as well as the actual level of response. This suggests that we have asked about the right subject at the right time. The results give a clear picture of the current state of the industry – and we will now continue to monitor this topic in future. We are delighted to be able to give a voice to all women in the global events industry.”

Kerstin Wünsch

Kerstin Wünsch, editor-in-chief of tw tagungswirtschaft, confirms: “The high level of participation is very pleasing, and we’d like to thank all the women who took part for their contributions. We see the response to our survey as a brief to pursue the topic together – especially as the survey reveals that there is a great deal of work to be done in achieving equal treatment in the workplace.”