Debuted in New York in February, Croke Park Meetings & Events is now bringing the Event of the Future to Dublin during the week when U2 prepares for another sell-out performance at the venue.

Conceptualised by, a cloud-based platform that facilitates audience engagement during live events, The Event of the Future (EOTF) introduces meetings and events professionals from associations, corporations and agencies to insights, ideas and inspirations from best-in-class global practice in meetings and events.

“The Event of the Future brought over 200 meetings and events professionals to Convene’s spectacular Madison Ave venue to debate what the event of the future would look like. It was dynamic, participative and thoroughly engaging, the kind of event that we really want to be associated with and share with our clients and the industry on this side of the Atlantic”, said Mark Dorman, Head of Stadium Business at Croke Park.

“We’ve assembled an amazing panel of speakers for the Dublin edition of EOTF,
including Kevin Jackson, “the most influential person in the UK events industry”, PJ Kenny, General Manager at The Hoxton, Hugo Arnold, Author & Food Consultant. We’ll also be joined by David Meade, one of Europe’s most dynamic, engaging, and sought after keynote speakers who¹ll help us think critically about the challenges around us and how to imagine the event of the future”, said Sinéad Heneghan, Head of Sales.

Heneghan continued “The Event of the Future takes place on Thursday, 20 July from 2pm, culminating with a festival-style party. Ruairí Boyce, our executive chef, will get everyone outdoors to experience an exciting range of dishes from our Stadium Street Food menus while the U2 crew take over Croke Park in preparation for their live anniversary performance of The Joshua Tree. This’ll be a once-in-a-lifetime behind the scenes experience of Croke Park Meetings & Events and how we¹re truly geared for the Event of the Future”.

For registration and further details please click here.