Q: In your opinion, what makes Graz special?

Graz is a very diverse city and offers a rich cultural and social life. Everybody can find something special about Graz like – UNESCO world cultural heritage, university and student town, centre of modern architecture, second largest city in Austria as well as an industrial and commercial centre, cultural capital of Europe, city of culinary delights etc…….. – but for all – guests and citizens the green hill in the middle of the old town – our Schlossberg – is the landmark, the symbol and maybe also the USP of Graz.

Q: Where would you take someone to “feel” the vibe of Graz and what is your best incentive idea in Graz?

I would recommend starting in the old town to discover Graz. Graz Tourism offers numerous city tours and one of the best ways to taste the soul of the city is perhaps with a culinary walk through the farmers markets and through the old town combined with background knowledge about the long history as well as about daily life in Graz.

Q: What do you see as crucial marketing elements to lure meeting planners?

Best service and support to help them to organise the best and easiest event the ever had. For the destination the best way to convince meeting planners is to bring them here and show them the city, the locations and the Austrian hospitality.