Best Western Hotels & Resorts celebrates the first Vīb hotel in North America with the opening of Vīb Springfield in Missouri. Vīb’s pipeline includes numerous properties in exciting markets from Atlanta, Chicago, Dallas and Miami to Los Angeles, San Diego, Staten Island, Pittsburgh and New Orleans.

Debut on the US market: Best Western Hotels & Resorts announces the opening of the first Vīb hotel in North America: In the US state of Missouri, the Vīb Springfield offering 92 rooms is the first hotel of the boutique hotel brand. Further properties of Vīb hotels are to follow in Atlanta, Chicago, Dallas, Miami, Los Angeles, San Diego, Staten Island, Pittsburgh and New Orleans.

Vīb debut in the United States

The new Vīb Springfield was developed and is operated by the Springfield-based hotel group Elliott Lodging, which has been operating other Best Western hotels in Missouri for many years. “We are excited to mark the arrival of our first Vīb brand in the United States,” said David Kong, President and CEO for Best Western Hotels & Resorts. “Vīb was conceived to signal that today’s Best Western is a contemporary and relevant brand, which offers a comprehensive portfolio of options that cater to today’s travelers. Delivering an exciting and one-of-a-kind experience, Vīb Springfield will enrich the community and today’s Best Western.”


The 92-room Vīb Springfield features a combination of contemporary design and affordable style, with social engagement at the center of the experience. With a focus on convenience and technology geared towards young professionals, the hotel features zones for work and play stocked with amenities including ample USB and power ports – supported with free wireless internet in the lobby and guestrooms, a grab-n-go station, a 24/7 sundries shop, premium food and coffee from one of the town’s best-known fusion restaurants – Wheelhouse – eight gaming stations, a 24/7 fitness center, a 24/7 electronic tech shop, a cozy fireplace lounge and a social Mezzanine. The hotel lobby is also home to an upscale bar featuring fruit-infused signature cocktails created with Vīb guests in mind.