The award was made in recognition of his leadership role as a generator and distributor of effective, co-operatively generated research on the future of our industry including measurements that will effectively document and demonstrate industry accomplishments over a wide range of areas.
JMIC President Kai Hattendorf said they all know Matthias as a special leader who has strengthened the structure and role of the GCB to promote Germany as a leading sustainable global destination that is serving as a model for others. In the course of doing this he has also spearheaded and shared important industry research – backing up the important role the business events industry has when it comes to developing communities around destinations, and our industry’s wider role as such, he added.
His additional role as Co-founder and Co-chair of the strategic alliance of the National Convention Bureaux of Europe will provide a platform to make this work even more effective, as will his active presence in a number of industry organizations and advisory boards in higher education, he concluded.