Many things are happening in the world of communication and many are happening in the world of events. A context, that of live communication, in which ADC Group plays a leading role locally through Bea Italy and the Bea World Festival.

A city ready to host international guests

Recently, Bea World came up with the idea of bringing these two dimensions together, thus making Milan the capital of Events in the Live Communication Week, which will be held from 26th to 30th November.

The new format will begin with Bea Italy Festival (26th-27th November), dedicated to the Italian meeting industry, now in its sixteenth edition, and will continue with Bea World Festival (27th-30th November) now in its fourteenth year of life. The two events have always been not-to-be-missed business and networking platforms, taking participants on a journey to discover the new frontiers of live communication with the help of industry professionals, who bring their experience to structured round tables and workshops, as well as speeches by leading personalities in the sector and from other industries.

Opportunities for training and interaction for the numerous delegates who, together with the ever-increasing number of projects included in the awards, confirm the success of such activities year after year. In both cases, they will start as usual with the work of the juries, followed by a day of content and the award ceremony.

In this new adventure, Bea World Festival won’t be alone, as it will be supported by some of the best professionals of Italian and international events.

Bea World Festival will create a memorable event as well as putting Milan, and the country’s entire event system, in the international spotlight. A city ready to host international guests and showcase its very best, allowing to be truly discovered during leisure activities that will revolve around the themes of food, fashion and culture.