THE IMAGE OF HEAVEN

COMPARISON WITH THE REGION

As a recognisable brand Bled stands out among other congress destinations in the region. It most closely resembles Dubrovnik, which caught up with the pre-war congress tempo by taking the right steps. Currently, the biggest disadvantage is the lack of a clear focus on quality rather than mass tourism. This is most clearly seen in the restaurant, night life and shopping offer. As a result, the current perception of quality is lower than with the largest competitors. In Bled the saying ‘Less is more’ is very true. The potential for the meetings industry is immense, it just needs to be harnessed in the right way.

vila_bled_exteriro

MTLG INDEX / 2019 EDITION

DESTINATION CAPACITY

The number of 4* and 5* category hotel rooms: 693
The number of 4* and 5* category hotels: 8
Banquet hall maximum capacity: 400
The largest hall in the city (in m2): 500 m2
Destination population: 6,322
Maximum hall capacity in theatre style: 514

bled

DESTINATION INDICATORS 2019

ICCA Index – worldwide ranking – numbers of meetings302 / 1.25
ACI Airport Connectivity Index1,383 / 3.25
Numbeo Quality of Life Index176,56 / 3.53
Numbeo Safety Index85,65 / 4.72

MTLG CATEGORY

M  MEETING DESTINATION

Destinations that can host up to 1,200 congress attendees.

OVERALL PERFORMANCE

BLED INDIVIDUAL GRADES 2019 
DESTINATION MARK:4.09
Natural and cultural factors:4.87
General and transport infrastructure:4.72
Tourist infrastructure:4.55
Meeting infrastructure:4.77
Subjective grade:4.73
Marketing Buzz:4.54
ICCA index:1.25
Numbeo quality of life Index:3.53
Numbeo Safety Index:4.72
ACI Airport Connectivity Index3.25

READ MORE