Last year's FRESH Conference

The FRESH Conference – the annual meeting design event – is happening in Belgium this year. During 13-15th October The FRESH Conference has many unique and fresh ideas for meeting professionals in store.

Showcasing new formats, techniques and presentations

Meeting design and ROI are more important than ever and the 7th edition of FRESH is catering to the event professionals’ needs. FRESH19 will offer learning, great networking as well as new and exciting experiences.

FRESH is known to showcase new formats, techniques and presentations. Each year, the conference experiments with new presentation techniques, room set-ups, functional performers and technology. This year, Vevox, the official sponsor for the FRESH audience engagement and Interprefy, the official sponsor for translation will showcase what technology has to offer.

FRESH19 is inviting artists to the first-ever C-Art Showcase where they can perform and meet future clients. Event professionals will discover creative art and ideas for their events that will provide more interaction and impact for participants at their future events. A real conference artist works with the audience, co-creates, increases learning or drives networking. Some artists may even win an award as event planners can nominate their favourite artist that brings value above and beyond entertainment.


FRESH19 carries the theme of festivalisation. It will provide all the creative magic that meeting planners need to make their next congresses and events future proof.

A long-time meetings industry addict, Gorazd is the Founder and owner of marketing and event agency Toleranca Marketing. He has many years of experience in planning, preparing and carrying out large international meetings and exhibitions. As the founder of the "Power to the Meetings" methodology, he still firmly believes in the power of live events and human to human communication. He is also the author of numerous articles and editor-in-chief of the meetings industry magazine Kongres Magazine.