Messe Frankfurt has held its first trade fairs since the multi-month global lockdown – with great success. Taking place from 15 to 17 July, Intertextile Shenzhen Apparel Fabrics and the Yarn Expo demonstrated just how important personal encounters are, highlighting the increased need for face-to-face meetings in the current situation.
These two events sent a very clear signal during the ongoing pandemic: industries are ready for trade fairs to return. 886 exhibitors were on hand for Intertextile Shenzhen Apparel Fabrics, while 125 exhibitors were at the Yarn Expo taking place alongside it, an event with many thematic interfaces. CHIC and PH Value also took place at the same time.
The trade fairs in Shenzhen were held in strict compliance with hygiene and safety standards that included not only distancing and the mandatory wearing of masks, but also a requirement that all visitors register in advance online.