tirana_albania
Photo Credit: Canva (Daniel Frese)

THE TALE OF THE EAGLE

COMPARISON WITH THE REGION

Despite the chaotic first impression, you can organise your event in Tirana without any problems and to the satisfaction of your congress participants. Albanians are in fact extremely proud, friendly, calm, excellent hosts, which outweighs any weaknesses in infrastructure. They like to help, are very sociable and stick to their words and promises, expecting the same in return. Tirana has enormous meetings potential, which could be improved with investment in hotel infrastructure. Due to their beautiful nature, there are also untapped opportunities for incentive programmes, today marketed by only a few DMCs. For a faster breakthrough, they will have to connect and establish a congress bureau.

MTLG INDEX / 2020 EDITION

DESTINATION CAPACITY

  • The number of 4* and 5* category hotel rooms: 900
  • The number of 4* and 5* category hotels: 20
  • Banquet hall maximum capacity: 500
  • The largest hall in the city (in m2): 1000 m2
  • Destination population: 811,649
  • Maximum hall capacity in theatre style: 1,500
tirana_albania

DESTINATION INDICATORS 2020

ICCA Index – worldwide ranking – numbers of meetings1,25
ACI Airport Connectivity Index3,06
Numbeo Quality of Life Index1,82
Numbeo Safety Index3,38
Index Banquet/Theatre300,00
Index Hotel Rooms/Theatre166,67

MTLG CATEGORY

L MEETING DESTINATION

Destinations that can host up to 2000 attendees.

OVERALL PERFORMANCE

TIRANA INDIVIDUAL GRADES 2020 
Natural and cultural factors:4.28
General and transport infrastructure:4.17
Tourist infrastructure:4.30
Meeting infrastructure:3.99
Subjective grade:4.28
Marketing Buzz:3.25
ICCA index:1.25
Numbeo quality of life Index:1.82
Numbeo Safety Index:3.38
ACI Airport Connectivity Index3.06
DESTINATION MARK:3.38
SOURCEKONGRES MAGAZINE
A long-time meetings industry addict, Gorazd is the Founder and owner of marketing and event agency Toleranca Marketing. He has many years of experience in planning, preparing and carrying out large international meetings and exhibitions. As the founder of the "Power to the Meetings" methodology, he still firmly believes in the power of live events and human to human communication. He is also the author of numerous articles and editor-in-chief of the meetings industry magazine Kongres Magazine.