Business Events Perth’s latest marketing campaign launched today features five engaging videos and a range of digital assets, highlighting Perth’s new hotels, unique meeting venues and unparalleled experiences, in a bid to keep Perth front of mind for future corporate meetings, conferences and exhibitions.
“What this campaign shows, is that business events don’t all have to be the same”
In July, Western Australia hosted the country’s first large scale business event since COVID restrictions were implemented. Over recent months, in line with local COVID restrictions, Western Australian business event operators have continued to bring people together to meet, connect and collaborate in a safe way at business events.
The new marketing campaign follows the release of Business Events Perth’s widely acclaimed interactive business event planner, which takes the user on a guided tour of the best of the state’s meeting spaces, accommodation, gala function spaces and experiences.
In recent years, more than 5000 accommodation rooms have added to Perth’s hotel inventory, complementing a 40 per cent increase in meeting space, making the city a contemporary and cost-effective destination for business events.