Partnering with CrowdRiff strengthens ECM’s need and constant wish to provide its members with more education and feedback from key industry players on opportunities to be more productive with effective solutions. 2021 will be a year of reconstructing tourism and this will require European Destinations to start by engaging their locals and rebuilding towards a sustainable and healthy tourism economy. Post-COVID, user-generated content and visual storytelling have become essential tools for rebuilding trust with travellers both domestically and internationally in order to make travel good for people, and the planet.
Partnering with European Cities Marketing reinforces CrowdRiff’s desire to strengthen its growing presence and commitment to the European tourism industry. The partnership not only expounds on an already meaningful relationship with ECM but also strengthens CrowdRiff’s footprint through regular contribution to ECM conferences and “Power of Community” communication series throughout 2021.