catalonia_events
Photo Credit: Catalunya Convention Bureau

The Catalunya Convention Bureau (CCB) has released a new video to reactivate and promote international MICE events in Catalonia. Under the motto “Catalonia, catalyst for meetings & events”, the promo piece highlights Catalunya as a global leading MICE setting that has worked tirelessly towards creating the perfect match between sustainability, safety and innovation.

The video, produced with the collaboration of the CCB members, focuses on the effort made by the destination to become fully prepared to host safe and cutting edge events. “Catalonia, catalyst for meetings & events” features hybrid solutions, legacy, sustainability, safety, personalization, creativity, bleisure, well-being and authenticity as the key pillars of the MICE reactivation in Catalonia.

The Catalan region is outlined by the Mediterranean, a great geographic diversity, and Barcelona, a worldwide-reference city for business tourism. Catalonia offers an excellent network of conference, convention and exhibition centres with a wide range of unique indoor and outdoor spaces adapted and equipped to accommodate all types of customized meetings and events.