World Travel Awards – the leading authority that recognizes and rewards excellence in travel and tourism – has revealed its Europe 2021 winners. The tourist capital of Russia was named “Europe’s Leading City Break Destination 2021” and “Europe’s Leading Heritage Destination 2021” leaving destinations such as Rome, Paris, Amsterdam, London, and Venice behind.
For the first time, the Russian program won the category “Europe’s Leading Marketing Campaign 2021”. The winner – marketing campaign of Saint-Petersburg Committee for Tourism Development “Petersburg hospitality / Safe Travels / New tourist geography” outpaced other regions of Europe– among them projects of the Ministry of Tourism of Greece and the Tourism Agency of Portugal.
Votes were cast by travel industry professionals and the public, with the nominee gaining the most votes in a category named as the winner.
In the hospitality sector, the Corinthia St. Petersburg Hotel was recognized as the best business hotel in Russia for the fourth time in a row, and the Astoria Hotel won the Best Luxury Hotel in Russia 2021 nomination.
This year, the regional winners were awarded at the World Expo 2020 in Dubai in October. The Deputy Chairman of Saint-Petersburg Committee for Tourism Development Yulia Kuzenskaya has received the award on behalf of the city at the ceremony of the European stage, on October 22. The Vice-Consul of the Russian Federation in Dubai, Alexander Lyubovinsky also attended the ceremony.