Bea World is an initiative that recognises and promotes excellence in events and live communication across the whole world and takes place in the context of Bea World – The International Festival of Events and Live Communication. Created in 2006 to foster and advance the importance of events in the marketing plans of large and smaller corporations, the Best Event Awards have helped agencies from 40 countries in finding inspiration and new ideas for their events, and are now acknowledged as the main and most challenging international industry recognition.
THE EVENT
In the midst of COVID-19, Google needed a place to keep meeting their clients, a space 100% digital, different and able to meet their needs. A space that brings together creativity, knowledge, gamification, training…
The team created a conceptualized campus, 100% designed and produced by themselves. A 3D platform that operates like a smart city that started to come to life around March 2020 and up to this date it held more than a hundred events for Google’s clients.
A format that allows guests to have intuitive navigation and mobility, operating as a small town. A powerful communication tool that has worked as an innovative solution for all Google’s digital events and has enhanced training, interaction, gamification, business and tech culture.
