Photo Credit: IEG

The trade show and congress group announces the appointment of Cancellara as head of the IEG company responsible for trade show business development in the United States.

Italian Exhibition Group announces the name of the new managing director of IEG USA, a company 100% owned by the trade show and congress group and an operational tool for new development and business initiatives in North America. The American trade show market was worth 15.58 billion dollars prior to the pandemic.

The new MD is Tommaso Cancellara, born in 1980, with a degree in Institutional and Business Economics obtained in Lugano. Cancellara made his professional debut with the FerrariMaserati Group. Since 2010 he has held positions of increasing responsibility within Technogym, becoming APAC Marketing Manager for the Shanghai office until 2014. He then became general manager of Assocalzaturifici Italiani, the National Association of Italian Footwear Manufacturers, which groups together more than five hundred footwear producers, and has served as managing director at Micam, the most important event in the footwear sector with more than 2,000 exhibitors from 50 countries.

FB USA also owns FB International, the outfitting company with two operative branches, one in Oakland, New Jersey, covering the entire East Coast from Canada to Miami, and the other in Las Vegas, Nevada, covering the entire West Coast of the United States.

Tommaso Cancellara will take up his new duties as of next April and will have the dual task of consolidating, together with founder Fabrizio Bartolozzi, the outfitting sector overseen by FB International and developing the group’s exhibition activities in the North American market.

Find out more here.

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