THE TECH CAPITAL OF THE MEDITERRANEAN
COMPARISON WITH THE REGION
Spain’s second-largest city has become an annual stop on the congress pilgrimage to IBTM World. Its extroversion and trendy city architecture and design, in combination with a healthy dose of Mediterranean casualness, are all worthy of serious praise and admiration. Barcelona is a city that comes alive in the evening when it becomes a paradise for lovers of cuisine, cool taverns, and cultural icons. Barcelona’s list-topping luxury and designer hotels and a nearly perfect congress infrastructure have positioned the city at the very peak of Europe’s congress industry. Although it is battling its current “OMG, there is so many tourists!” syndrome, we believe it will soon evolve into a city where the congress industry becomes part of the positive transformation of an otherwise overcrowded destination.
MTLG CATEGORY
XL – MEETING DESTINATION
Destinations that can host more than 2000 attendees.
OVERALL PERFORMANCE
| BARCELONA INDIVIDUAL GRADES 2022 | |
|---|---|
| Natural and cultural factors | 4.96 |
| General and transport infrastructure | 4.89 |
| Tourist infrastructure | 5.00 |
| Meeting infrastructure | 5.00 |
| Subjective grade | 4.86 |
| Marketing Buzz | 4.97 |
| ICCA index - worldwide ranking | 4.99 |
| Numbeo Quality of life Index | 3.51 |
| Numbeo Safety Index | 3.36 |
| ACI Airport Connectivity Index | 5.00 |
| Nomad List Overall Score | 4.06 |
| FINAL GRADE | 4.65 |
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