florence_italy
Photo Credit: Italia Convention Bureau

OPEN-AIR MUSEUM

COMPARISON WITH THE REGION

An exhilarating city with a dramatic history which has been carried on with new energy: the one that comes from the awareness of being a European centre that develops its entrepreneurial potential in the eyes of the world. It’s an open-air museum that offers a different and fascinating show in every season. The historic centre of Florence, which is very close to the congress venues, is a stage, surrounded by the Renaissance architecture of noble palaces, squares and churches.

florence_italy
Photo Credit: Canva/Pexels

FLORENCE FACT SHEET

Destination population:382,258
The number of 4* and 5* category hotel rooms:11,074
The number of 4* and 5* category hotels:164
The size of the largest hall in the city (in m2):11,300
Maximum hall capacity in theatre style (largest hall in the city)3,500
Banquet hall maximum capacity (largest hall in the city):2,200
The number of professional studios for digital and hybrid events:NA
Average internet speed when organising events (Mbps):19
florence_italy
Photo Credit: AIM Group

DESTINATION INDICATORS 2022

ICCA Index – worldwide ranking 2022105 / 3.70
ACI Airport Connectivity Index*1.663 / 3.41
Numbeo Quality of Life Index**162.87 / 3.28
Numbeo Safety Index***65.01 / 3.58
GDS IndexNA
Nomad List Overall Score3.44

 

READ MORE ABOUT THE MEETING EXPERIENCE INDEX AT: https://kongres-magazine.eu/mtlg-meetologues-of-new-europe/.


 

*ACI Europe Airport Connectivity (higher is better) is based on the SEO NetScan connectivity model, which measures airport connectivity in a more comprehensive way. It measures the number and quality of direct/non-stop connections as well as indirect connections via other airports. The NetScan model brings the most relevant connection components of every single market (frequency, travel time, connecting time) together into a single indicator: the Airport Connectivity Index. Find out more at www.aci-europe.org.

**NUMBEO Quality of Life Index (higher is better) is an estimation of overall quality of life by using an empirical formula which takes into account purchasing power index (higher is better), pollution index (lower is better), house price to income ratio (lower is better), cost of living index (lower is better), safety index (higher is better), health care index (higher is better), traffic commute time index (lower is better) and climate index (higher is better). Find out more at www.numbeo.com.

***NUMBEO Safety Index (higher is better) is an estimation of the overall level of safety in a given city or country. Find out more at www.numbeo.com.

MTLG CATEGORY

XL MEETING DESTINATION

Destinations that can host more than 2000 attendees.

OVERALL PERFORMANCE

FLORENCE INDIVIDUAL GRADES 2022 
Natural and cultural factors4.93
General and transport infrastructure4.88
Tourist infrastructure4.98
Meeting infrastructure4.98
Subjective grade4.91
Marketing Buzz4.93
ICCA index - worldwide ranking3.70
Numbeo Quality of life Index3.28
Numbeo Safety Index3.58
ACI Airport Connectivity Index3.41
Nomad List Overall Score3.44
FINAL GRADE4.36
6 YEARS RESULTS201720182019202020212022
FINAL GRADENANANA4.404.404.36

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WHO TO CONTACT

FLORENCE CONVENTION BUREAU
Via del Tiratoio 1
Florence, Italy
E: firenze@conventionbureau.it
W: https://www.destinationflorencecvb.com/