The incentive trip will welcome 3,000 attendees
Participants from Taiwan’s food & beverage company, WOW Prime Corporation are making Malaysia its preferred destination with support from Malaysia Convention & Exhibition Bureau (MyCEB). The incentive trip comes in a staggered arrival from 26 March to 28 September 2023. Featuring a total of 3,000 participants, the trip will generate an estimated economic impact of RM57.9 million on the country’s economy.
The participants of WOWprime Corporation Company Incentive Trip 2023 will be treated to a relaxing 5-star resort stay at Lexis Hibiscus Port Dickson, the resort that laid claim to not one, but TWO Guinness World Records with its unique features that would certainly give it an edge in the global hospitality industry. They will be receiving a plethora of offerings such as the Melaka Historical Tour visiting the cultural heritage sites and experiencing the night market at Alor Street. An array of shopping experiences at the duty-free Genting Premium Outlets and Genting Sky Avenue Complex, followed by local chocolate product shopping, and varieties of photoshoot sessions at the Chinatown, Kwai Chai Hong, Saloma Link bridge, KLCC and National Palace.
As an English-speaking yet multilingual country with a vibrant, emerging economic and business centre, recognised as one of the world’s friendliest nations, and a great value-for-money destination, Malaysia has all the first-world infrastructure you want in a destination that makes it easy to stage world-class events successfully, often attracting record attendances.
MyCEB’s strong support, proven capabilities and creativity have paved the way for local Destination Marketing Companies (DMCs) to bring in even more corporate incentive groups in the future.