IAPCO is the international accreditation member-driven association of professional congress organisers around the world. Its administering body – the Council – holds 3 meetings throughout the year, one of them in Europe. To bring the May 2023 IAPCO Council Meeting to Prague, the Prague Convention Bureau initiated communication regarding this event with IAPCO in 2018 already.
The Art of Attracting Business Events
Apart from the close Council sessions, The Art of Attracting Business Events: Global Best Practices for Success workshop with the participation of around 50 Prague Convention Bureau members and partners took place at the Prague Congress Centre on 18 May. The workshop programme consisted of a presentation by of the IAPCO global perspective by Sarah Markey-Hamm, IAPCO President, CEO, ICMS Pty Ltd, and presentations by Barbara Calderwood, MCI UK, Ori Lahav, CEO Kenes Group, and Sissi Lygnou, CEO, AFEA S.A. Travel & Congress Services. These were followed by group discussions reflecting on the topics of convention bureau, PCO and client collaboration case study, emerging technologies, trends and perspectives of their application in congress design and marketing, and social and economic impact of an international conference. After the workshop, the Prague Congress Centre offered all participants a guided site visit with a presentation of their new projects.
The Prague IAPCO Council Meeting also included social events and sightseeing hosted and provided by the Prague Convention Bureau members and partners.
Find out more about Prague Convention Bureau here.