Flagship experiential marketing show
From 17 to 18 January 2024, BOE INTERNATIONAL – the flagship experiential marketing show – will be kicking off the new year as usual with a comprehensive market overview for all requirements in the event industry. Exhibition and stand constructors will be out in strength this year with attractive room-in-room concepts, bespoke stand solutions and a wide range of services for professional trade show appearances.
In addition to innovative technical highlights, proven equipment technology, a wide range of services and a host of hotels and event locations, BOE INTERNATIONAL will also be focusing strongly on stand construction and exhibition construction in general, helping businesses put their best foot forward with a multitude of design options and functional equipment. Here, a wide-ranging portfolio of modular and conventional designs will focus on sturdy folding walls and solutions for corner stands through to stand-alone booths. Superstructures, trusses, tower modules and much more will also take centre stage at the show. BOE’s technological offering will also provide information on using digital solutions such as tablets and TV elements, and on integrating virtual and augmented reality applications as well as 3D projections.
BOE – the ideal platform for exhibition stand constructors looking for meaningful annual dialogue with decision-makers – is to feature a large number of exhibition and stand constructors showcasing their latest developments for resource-saving and carbon-neutral show appearances. With their sustainability-oriented range of services, they not only offer innovative approaches and new systems but also document their clear commitment to sustainability in exhibition stand construction.
Modern exhibition and stand construction options for all budgets
Dutch company THE INSIDE will be presenting its full bespoke service from design to worldwide implementation. The turnkey exhibition and stand construction projects are handled in the in-house departments for design and styling, project management, production and construction. Also taking part in the show will be beMatrix, a specialist in lightweight tool-free stand systems that enable limitless design options. In addition to two production facilities, the experienced specialist has several service centres across the world handling hires, sales and technical support. The third global player is OCTANORM one of the pioneers in exhibition stand construction. Its core competencies include sophisticated development work in trade show and presentation systems and a global sales network.
CORNECT Exhibition will also be at the show presenting its easy-to-install exhibition and presentation systems. The modern system walls scooped the iF Design Award in 2018 and the German Design Award in 2019. Speed DIMENSION, one of Germany’s largest system hire pools for stand construction systems, will also be coming to Dortmund. With its system construction and over 30 years of experience, the exhibition stand construction expert promises impressive results with its indoor showcasing. Among other offerings, ABC Display Industry from the Netherlands will be bringing along modular, multifunctional stand systems which can be used for small and large stands or for setting up an entire exhibition hall. The young Berlin-based company STOFFDACH will be impressing show-goers with its elegant, punky or dignified alternatives to stand systems. Its range includes made-to-measure awnings, fabric roof constructions and textile structures. As recently as 2019, the team scooped the German government’s Cultural and Creative Pilots Germany award. Ache | Stallmeier will also be presenting its 360° service for exhibition planning projects in the concept and design, tendering, supplier search and bid analysis phases through to project management and final implementation.