The ICCA workshop aims to promote effective regional and international collaborations in the MICE industry and is expected to welcome a renowned list of attendees from various countries worldwide.
The International Congress and Convention Association (ICCA) Workshop will take place on January 22, 2024, at Exhibition World Bahrain. This venue, recognized as the World’s Leading New Exhibition and Convention Center 2023, will be hosting the event. Dr. Nasser Ali Qaedi, CEO of Bahrain Tourism and Exhibitions Authority (BTEA), will be in attendance.
The workshop’s objective is to facilitate successful collaborations in the MICE industry on both regional and international levels. It anticipates the participation of esteemed individuals from diverse countries across the globe. These attendees will comprise high-ranking executives and influencers representing exhibition and convention centres, professional associations, ICCA members, and other important organizations.
Held for the first time in the Kingdom of Bahrain, the ICCA workshop will comprise two panels tackling the themes “The Synergy of Diverse Perspectives: Strategies for Bahrain’s MICE Industry Advancement” and “Unlocking Bahrain’s MICE Potential: Navigating Trends and Strategies in the Association Market”.
Experts joining the two panels will be: HE Dr. Nasser Ali Qaedi, CEO of Bahrain Tourism and Exhibitions Authority (BTEA); Dr. Debbie Kristiansen, the General Manager of Exhibition World Bahrain; Dr. Jeffrey Goh, CEO of Gulf Air Group; Mr. Jehad Amin, Chairman of the Hospitality and Tourism Committee at BCCI; Dr. Fatima Abdullah, President of the Bahrain Neuroscience Association; Anju Gomes, Regional Director ME of ICCA; Emre Kirazci, Director of Operations at Sofitel Bahrain Zallaq Thalassa Sea and Spa; and Ms. Maryam Ebrahim, Manager of International Associations and Conventions at EWB.
Commenting, Dr. Debbie Kristiansen, the General Manager of Exhibition World Bahrain, said: “We are excited to kick off the new year with this prominent event, which will serve as a unique platform for high-level dialogues, networking and exploration of opportunities for collaboration among MICE key stakeholders regionally and internationally by utilising the latest trends, insights and industry information. We look forward to welcoming a distinguished group of MICE leaders to look holistically at where the region is today and all types of changes and partnerships required to drive the international association meetings towards a brighter future, supported by ICCA’s global community and wide-ranging networking opportunities.”
Find out more about ICCA here.