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Photo: Bled Tourist Board, Aleš Krivec

NEED TO KNOW IN 2025

Recently, Bled hosted the inaugural “Bled Summit for Sustainable Tourism,” bringing together leaders from around the globe to discuss eco-friendly travel practices. Set against the backdrop of its iconic lake, the summit aimed to redefine tourism in the region, focusing on preserving the natural beauty and cultural heritage of Bled. Workshops and discussions covered topics like carbon-neutral travel, local community engagement, and innovative sustainable practices. The event attracted visitors, enhancing Bled’s reputation as a model for sustainable tourism and setting a precedent for future global gatherings. As a result, Bled emerged as a beacon of environmental stewardship and cultural respect in the travel industry.

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Photo: Bled Strategic Forum

BEST INCENTIVE IDEA

The “Sound of Holiday” incentive experience in Bled offers a unique way for groups to immerse themselves in local culture through music and creativity. Participants engage in musical programs and enjoy storytelling, traditional food and hospitality. The “Rowing with Olympians on Lake Bled” program provides a unique team-building experience where participants can row alongside Olympic athletes. This hands-on activity not only offers expert instruction but also allows teams to bond while enjoying the stunning scenery of Lake Bled.

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Photo: Bled Tourist Board

BEST KEPT SECRETS

Bled Local selection showcases the region’s rich cultural heritage and craftsmanship. This initiative emphasizes authentic products and services, including traditional dishes and artisanal goods inspired by local history. Signature items like the “Bled Cream Cake” and unique offerings such as Rikli Cake highlight the area’s culinary roots. The selection also features handcrafted goods like high-quality livestock bells and jewellery inspired by archaeological finds. With a focus on sustainability and community, Bled Local selection reflects the area’s commitment to preserving its traditions while embracing innovation.

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Photo: Bled Tourist Board

PERFECT GIFT

Anything from the Bled Local selection list. It can either be a piece of jewellery like the Bird of Paradise, Bled Tarot Cards, local Tepkovec brandy, tea, jams, or honey. This would be the best way to support the local community.

TOP EVENTS IN BLED

Spartan Race
Bled Strategic Forum
Bled Winter Fairytale
Folk Music Hit Parade
Medieval Days

To learn more about events happening in Bled, click here.

BLED FACTORS

Natural and cultural factors
Renovated infrastructure and service system at Vintgar Gorge together with new electric bus transportation.

General and transport infrastructure
The start of the southern bypass road is being built in 2024 + a cycling road between Bled and Bohinj.

Tourist infrastructure
More fences protecting the shores of the lake and drinking fountains have been put in place. New benches on the promenade. A new rest area and public toilets have been built in the biggest parking area under the Bled Castle.

Meetings infrastructure
Infocenter Triglavska roža Bled meetings technical infrastructure has been improved.

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Photo: Bled Tourist Board

BLED FACT SHEET

Destination population:8157
The number of 4* and 5* category hotel rooms:883
The number of 4* and 5* category hotels:12
The size of the largest hall in the city (in m2):1,668
Maximum hall capacity in theatre style (largest hall in the city)1,668
Banquet hall maximum capacity (largest hall in the city):240
The number of professional studios for digital and hybrid events:0
Average internet speed when organising events (Mbps):50
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Photo: Bled Tourist Board

FIND OUT MORE

Bled Tourist Board
Ljubljanska cesta 27
Bled, Slovenia

T: +386 (0)4 578 05 00
E: info@visitbled.si
W: https://www.bled.si/en/

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