As the organisers explain, the ‘Try Before You Buy’ format is more than just a business event. It presents an opportunity to experience the destination and the people who render it unique. It follows Conventa’s philosophy that events are more than routine meetings. At Conventa’s events, events transform into art.
The Ložionica creative hub and Vekol DMC event agency share the same values and principles as Conventa. Besides creativity, these include attention to detail, crafting authentic experiences, implementing sustainability practices, and fostering genuine connections among people.
Gorazd Čad, the co-founder of Conventa, commented on the upcoming event: “We wish to bring attendees closer to the spirit of this extraordinary city at the confluence of the Sava and Danube rivers – a city that the writer Momo Kapor characterised as being ‘not a place, but a metaphor for living and thinking’. By hosting TBYB-BG in the Serbian capital, we wish to create a unique space where meetings don’t occur serendipitously but are ingrained in the memories of all attendees. We beckon event organisers to experience Belgrade with their hearts – before the rest of the world discovers its beauty at the upcoming Expo.”
The programme includes four diverse days of curated content:
11 March – Arrival day and Belgrade icebreaker
12 March – Experience day and exploring the destination through bespoke programmes and tours, evening networking, and an unforgettable Belgrade soirée
13 March – Meeting day with pre-arranged one-to-one meetings with partners, educational programme, presentations about the region, and final Conventa Trend Bar
14 March – Farewell day with an exclusive insight into the destination’s soul and departures
Streamlined, pre-arranged meetings between 25 carefully selected European hosted buyers and 15 local suppliers from Belgrade, as well as 30 corporate clients from Serbia and 20 suppliers from Southeast Europe, represent the essence of the event.
Find out more about the event at https://conventa.si/explore/.
