Could you introduce yourself in two sentences – one describing you as a private and other as a public person?
I think that the hardest thing is to describe yourself, so I will be short – 10 years of working experience, always insistent, positive and analytical, providing you with all the information regarding Serbian meetings potentials.

Which are your favourite magazines from the area of tourism?
I like magazines with interesting stories and useful themes – for instance I liked the article in Kongres about the use of football stadiums for meeting events or AMI who is dealing with problems that association meeting planners face with.

Which was the last book you read and which book would you recommend to our readers?
The last book I read is by Emir Kusturica “Death is an Unverified Rumour” autobiography and chronicle made up of stories in which Kusturica, describing people and events, does not spare himself from others.
I would definitely recommend “The power of your subconscious mind” by Joseph Murphy.

Which was the last event you attended?
Belgrade Beer Fest, 5 days of good music and fine beer.

Which was the last movie you saw?
The last movie I saw was Pirates of Caribbean 4 – wouldn’t recommend it.

How many foreign languages do you speak?
I speak English, Italian und ein bisschen Deutsch.

Who were your idols growing up and who are they today?
Never believed in idols but I like the work of “Google Guys”.

Which were your first and your current job?
Officially I started to work at the age of 16 in my father’s company, in distribution.
My current job involves creating the marketing strategies and innovative marketing tools in promoting Serbia as a meetings destination, online and database management. Communication with international media, negotiation with international clients and organization of site inspections in the country and sell missions abroad. Also important to say is communication with local stakeholders and academic and professional representatives in the process of bidding for significant international events.

What is the first thing you do when you come to work?
Reading the press clipping – that’s something I picked up from Christian Mutschlechner, director of Wien convention Bureau.

What influenced your life the most? Was it a person or an event?
Number of persons who I met so far.

Could you highlight your best and worse life experience?

Amongst many, for this purpose, I would choose entering in this amazing industry. Worse I try not to recall.

What are you most proud of?
Lately our tennis heroes led by Novak Djokovic.

Which success story from the area of tourism would you mention?
Guča trumpet festival – it is unbelievable that a place with less than 2,000 people attracts more than 500,000 visitors during the 4 day event.

Which marketing idea sticks out the most in the area of tourism?
The naked dentist guy as advertisement for Norway. Definitely brings a lot of attention and sparks a lot of talk.

What do you miss most in Serbian and SE Europe’s meeting industry?
Awareness of regional potential in this industry both from the international market and our governments.

Would you share your favourite places to visit in spring, summer, fall and winter?
Spring – My village Aleksandrovo in Vojvodina, Summer – Greece, Fall – Any European metropolis, Winter – Barcelona during EIBTM and for skiing Kopaonik Mountain resort.

What do you do in your free time?
Spend time with people who I care for the most.

Your life’s motto?
Hard work – the rest will follow.

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