“Technology moves faster than we can comprehend”

Q: Do you pay attention to trends?
At Intours DMC we keep our eyes peeled for meeting industry trends, from personalizing travel experiences to paying special attention to safety. By knowing what is up-and-coming internationally and implementing this in the Adriatic Region, we can convince agencies to organise their incentives and conferences in Slovenia, Croatia or Montenegro.

But it is important to not just keep track of meeting industry trends; it is also of great importance to pay special attention to new developments in the region. If we want to advise clients on the most appropriate destinations and venues as well as authentic experiences, then we have to know each corner of our own destina- tions. Only then can we make recommendations to clients with confidence.

Q: How do you feel about technology?
Technology moves faster than we can comprehend and perhaps I am a bit old-fashioned as regards all these new ideas and technologies. On the other hand, though, our team of event specialists is on top of all the new technology trends, which will drive great change in the next couple of years. We hope the technology will bring more interaction and engagement in the events and incentives industry, which will in turn lead to new ways of experiencing our destinations.

Q: How are you competitive and innovative?
One of our strong points is creativity in designing a la carte incentive programmes. To be able to propose authentic, engaging and meaningful travel experiences in the Adriatic Region we first have to listen carefully to clients’ needs and requests. Our experienced event profes- sionals then brainstorm how an incentive group can have some ‘wow time’ in our region. It is of course important to have the right contacts to make this possible and to deliver the event in a highly professional manner, ensuring great client and customer satisfaction. Thereby Intours DMC can present itself as a creative spe- cialist in the art of destination management in the Adriatic Region.

TOMAŽ KRUŠIČ, General Manager, Intours DMC

Intours reached its star moment in 2013, since when the company has been recording im- pressive business results, an increase of brand awareness and rapid growth. For the company 2014 was a year of moving into a more broad re- gional presence, where it has been continuously increasing its market share. Tomaž is also active as president of the council of the Slovenian Convention Bureaus, in which he is responsible for improving the visibility of the industry in Slovenia.


A long-time meetings industry addict, Gorazd is the Founder and owner of marketing and event agency Toleranca Marketing. He has many years of experience in planning, preparing and carrying out large international meetings and exhibitions. As the founder of the "Power to the Meetings" methodology, he still firmly believes in the power of live events and human to human communication. He is also the author of numerous articles and editor-in-chief of the meetings industry magazine Kongres Magazine.