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Photo credit: TCEB

Thailand Convention and Exhibition Bureau (TCEB) – Business is looking to stage a Thai edition of the ‘International Airshow’ as it continues to create business opportunities in 12 key industries under Thailand 4.0 model to attract the world’s most iconic events to the Kingdom.

TCEB recently commissioned UK-based Farnborough International to conduct a ‘Thailand International Airshow feasibility study’ for staging the show at U-Tapao Rayong Pattaya International Airport in the Thai government’s ‘Thailand 4.0 – EEC’ (Eastern Economic Corridor) initiative.

Mrs. Nichapa Yoswee

TCEB's Senior Vice President

Mrs Nichapa Yoswee, TCEB’s Senior Vice President – Business said “The study is now complete, covering the global overview, regional market potential, industry feedback, competitive landscape, Thailand’s EEC development and the government’s Thailand 4.0 initiative. It also offers recommendations for Thailand to stage the event and economic impacts.”

Mrs Nichapa said the action plan to stage Thailand International Airshow enhanced TCEB’s role as ‘co-creator’ under its Thailand Redefine Your Business Events branding, which aims at generating business opportunities in the 12 industries under Thailand 4.0 economic model.

“Aviation is one of the priority sectors behind the country’s Aerotropolis initiative and MRO hub and it corresponds with the expansion of U-Tapao Rayong Pattaya International Airport in the EEC,” Mrs. Nichapa added.

tceb_thailand

On the domestic front, TCEB held industry hearing among stakeholders of the local aviation industry, both in the public and private sector, to identify Thailand’s potential and strength in staging air show and its economic impacts.

Besides the feasibility study and domestic industry hearing, TCEB visited Farnborough International Airshow in the UK in 2018, Bahrain International Airshow and Paris Air Show in 2019 to get an overview of how to attract major air show events to Thailand.

In 2018, Suvarnabhumi and Don Mueang International Airports handled a total of 634,011 flights, up 5.79% and handled a total of 103,378,371 passengers, up 7.39%. The International Air Transport Association (IATA) has listed Thailand among the top ten countries with the highest air traffic volume in the next 20 years.

To keep up with demand, the Thai government plans to upgrade U-Tapao Rayong Pattaya International Airport to establish it as the third main international airport in Thailand. This will help to better facilitate the establishment of a Special Economic Zone in anticipation of EEC expansion. In addition, it will be served by high-speed trains linking U-Tapao to Don Muang and Suvarnabhumi Airports and is expected to be completed by 2023, strengthening Thailand’s regional aviation hub status.

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A long-time meetings industry addict, Gorazd is the Founder and owner of marketing and event agency Toleranca Marketing. He has many years of experience in planning, preparing and carrying out large international meetings and exhibitions. As the founder of the "Power to the Meetings" methodology, he still firmly believes in the power of live events and human to human communication. He is also the author of numerous articles and editor-in-chief of the meetings industry magazine Kongres Magazine.