umag_croatia

DOOR TO THE ADRIATIC

COMPARISON WITH THE REGION

Among the competing congress destinations, Umag even a year ago would be easily overlooked, but today it is already hosting the most demanding events such as the most important Microsoft event Windays. This proves that the destination is profiled as a congress and especially incentive location. To the good functioning, great destination management contributes a great deal, which in the form of a cluster from 2010 is promoted under the brand “Colours of Istria”.

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MTLG INDEX / 2019 EDITION

DESTINATION CAPACITY

The number of 4* and 5* category hotel rooms: 1,200
The number of 4* and 5* category hotels: 15
Banquet hall maximum capacity: 350
The largest hall in the city (in m2): 400 m2
Destination population: 13,467
Maximum hall capacity in theatre style: 350

umag_croatia

DESTINATION INDICATORS 2019

ICCA Index – worldwide ranking – numbers of meetingsNA / 1.02
ACI Airport Connectivity Index608 / 2.78
Numbeo Quality of Life Index174,13 / 3.50
Numbeo Safety Index81,30 / 4.48

MTLG CATEGORY

S  MEETING DESTINATION

Destinations that can host up to 500 congress attendees.

OVERALL PERFORMANCE

UMAG INDIVIDUAL GRADES 2019
Natural and cultural factors:4.35
General and transport infrastructure:4.38
Tourist infrastructure:4.47
Meeting infrastructure:4.05
Subjective grade:4.39
Marketing Buzz:3.64
ICCA index:1.02
Numbeo quality of life Index:3.50
Numbeo Safety Index:4.48
ACI Airport Connectivity Index2.78
DESTINATION MARK:3.71

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SOURCEKONGRES MAGAZINE
A long-time meetings industry addict, Gorazd is the Founder and owner of marketing and event agency Toleranca Marketing. He has many years of experience in planning, preparing and carrying out large international meetings and exhibitions. As the founder of the "Power to the Meetings" methodology, he still firmly believes in the power of live events and human to human communication. He is also the author of numerous articles and editor-in-chief of the meetings industry magazine Kongres Magazine.